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FREE TRAINING:

LEVEL UP YOUR INSTA GAME

FREE TRAINING:

LEVEL UP YOUR INSTA GAME

GET YOUR Q4 ADS SORTED

Your 16-week plan for running your Q4 ads without the guesswork.

From 21 September to 10 January, know what to work on, what to prepare and when to make decisions that matter.

Q4 IS INTENSE, BUT YOU ALREADY KNOW THAT!

Q4 ads don't need more work,

they just need a plan!

Sound familiar?!

You know you should be preparing Q4, but you're not sure what to do first

You're tweaking your ads whenever something doesn't look right

You're never quite sure whether to scale, hold or leave things alone

You've got plenty of ad ideas, but no proper plan of when and how to use them

When Q4 gets busy, you're making decisions under pressure instead of having them worked out in advance.

IT’S TIME TO

Get Q4 Sorted

WITH MY 16-WEEK ADS PLAN FOR Q4

Want a clear 16-week ads plan that tells you what to focus on, what to prepare and what decisions to make around your ads throughout Q4 ?

You'll know what to do now, what can wait, and what to get ready in your ads before your next big sales pus.

You'll have the tools, prompts and practical guides to plan your ads properly, without having to work everything out from scratch every week.

Hi, I’m Allison Christie

I’m a paid ads specialist with 10+ years’ experience helping founder-led businesses run Meta and Google ads.

Q4 Ads Sorted is based on the planning I use with my own ads management clients and puts it into a practical 16-week plan you can follow for yourself.

Instead of constantly reacting to what's happening in your ad account, you'll have a clearer idea of what you're working on, what you're watching and what decisions actually need making every single week.

HERE'S WHAT YOU GET INSIDE

Q4 Ads Sorted

Everything you need to plan, prepare and run your Q4 ads — without having to work it all out from scratch.

THIS IS WHAT'S INCLUDED

THE 16-WEEK Q4 CALENDAR

Week-by-week roadmap from 21 September to 10 January.

Know what to focus on, what to prepare and what decisions you need to make as Q4 moves through four phases: Foundations, Build & Test, Peak Execution and Sweep Up.

THE COMPANION DOC

Your place to actually work through the plan.

Your numbers and goals, ideas for your offers, ad copy prompts, campaign planning and practical jobs you should be doing each week.

BUDGET PACING SPREADSHEET

Know where your Q4 budget needs to go.

Plan your spend, pace it through the quarter and make better informed decisions about when to increase, hold or pull back.

Q4 COPY SWIPE FILE

Stop staring at a blank screen wondering what to say!

You get Meta and Google Search ad copy organised by funnel phase, with Q4-specific angles you can adapt to your own business.

CAMPAIGN & CREATIVE GUIDES

A simple Q4 campaign structure guide, Canva ad templates and practical guidance for creating a stash of ad creative in advance so all you need to do is oush your ads live.

WALKTHROUGHS + PRACTICAL GUIDES

Help when you need to know how to do something.

A video walkthrough of the kit, plus standalone videos covering catalogue/DPA setup and the ads dashboard columns I recommend you look at.

THIS IS THE NAME OF

THE PRODUCT

And it will achieve X outcome for people who are

struggling with Y but want to achieve Z

LAUNCH PLAN

HOW TO START & GROW A

THRIVING BUSINESS

SOCIAL BOSS

ONLINE STRATEGIES FOR

CREATIVE BUSINESSES

CONTENT LAB

BUILD AND GROW YOUR

ONLINE AUDIENCE

THEN IT’S TIME TO

Workbook

Ready to level up your small business game?

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Q4 ADS SORTED

Your 16-week plan for running your Q4 ads without the guesswork.

Q4 is busy enough without making up your ads as you go!

I've built this from the same planning I use with my ads management clients, so you're not starting with a blank page.

You'll work through your numbers, prepare your offers and creative, plan your campaigns, pace your budget and make the decisions that matter before you're under pressure to make them.

Q4 ADS SORTED

Your 16-week plan for running your Q4 ads without the guesswork.

Q4 is busy enough without making up your ads as you go!

16 Weeks

4 Phases

1 plan

Phase 1 - FOUNDATIONS

Get your numbers, goals, offers, tracking and Q4 foundations sorted.

Phase 2 - BUILD & TEST

Get your campaigns, creative and messaging ready, then test before the biggest sales periods arrive.

Phase 3 - PEAK EXECUTION

Know what you're watching, what decisions you're making and when to scale, hold or change course.

Phase 4 - SWEEP UP

Don't switch off because Christmas is over. Know what to do with the rest of Q4 and the start of January.

WHY Q4 ADS SORTED?

I’ve been running paid ads for 10|+ years, and I’ve worked through six Q4s with founder-led ecommerce businesses.

Every year, the same thing happens: Q4 gets busy fast.

There are offers to plan, budgets to pace, creative to prepare, campaigns to build and decisions to make while everything else in the business needs your attention.

With my ads management clients, we don’t wait until Black Friday week to start thinking about all of this.

We work backwards, plan what needs to happen and get the foundations in place before the pressure hits.

That early planning means your ads are designed to work better!

Q4 Ads Sorted is my thinking and planning, mapped out for you.

I can’t manage everyone’s ads, but I can give you the Q4 plan I've created and used to make a busy time easier. Plus, calmer and more profitable too!

You’re not buying Q4 tips.

You’re buying the planning, sequencing and decision-making tools I use in client management across Q4.

WHAT DOES IT COST?

You get lifetime access to everything you need to plan and run your Q4 ads with a clear structure and plan.

All for less than the cost of a Power Hour with me!

Launch offer

Q4 ADS SORTED

Launch price: £97
Standard price: £197

16-week Q4 plan from 21 September to 10 January

Budget, copy, creative and campaign planning tools included

Built from the same Q4 planning I use with my ads management clients

£97

Standard price £197

Save £100 for a limited time!

Launch offer

ANY QUESTIONS?

Is Q4 Ads Sorted a course?

No, it’s a practical, standalone 16-week planning kit. You’re not expected to watch hours of training before you can use it. The calendar tells you what matters each week, and the guides, templates and walkthroughs are there when you need them.

Does this teach me to run ads

Not from scratch - this is not a beginner Meta or Google Ads course. This is a kit for business owners who are already running their own ads, or are comfortable enough in the platforms to create their own campaigns.

You get practical guidance on campaign structure, creative, budgeting, tracking and decision-making, plus walkthroughs for dashboard column and catalogue/DPA setups. It won’t teach you every button inside Meta Ads Manager or Google Ads.

Do I need to be running both Meta and Google Ads?

No. Q4 Ads Sorted works if you’re running Meta, Google, or both. All you need to do is use the parts that are relevant to your business and ignore what you don’t need.

How much ad spend do I need?

You don’t need a huge Q4 budget. This kit is designed for founder-led ecommerce businesses running their own ads with sensible working budgets, not giant six-figure Q4 media plans. The kit will also help you work out your budget, but ultimately how much you choose to invest in ads is your own business decision to make.

Do I need to run a Black Friday discount?

No. The kit works whether you’re discounting or not. Black Friday is one part of Q4, not the entire strategy. Plus, there are lots of ideas included for selling without discounting.

How much time will this take?

Allow around two hours a week in the early planning stages, then less once the groundwork is done. One of the reasons I decided to make this kit is to help you make decisions earlier so you’re not scrambling or stressing later. I know how fast Q4 can change and how little time you have.

What if I buy it and realise it’s not right for me?

You’re covered by a 7-day money-back guarantee. Have a look through the kit and if it isn’t what you expected, you can request a refund within seven days.

Remind me - what do I get?

You get workbooks, guides, a calendar, Q4 ad copy and headlines ideas, ad inspiration swipe file, Canva ad templates and video walkthroughs to help you properly plan your Q4 ads.

You also get lifetime access, so whenever I update anything, you'll have access to the most up-to-date version inside the course portal.

TAKE A LOOK

INSIDE Q4 ADS SORTED

See what you’ll get, how the kit is laid out and how the pieces work together.

WHY YOU CAN TRUST THIS

I’ve been running paid ads for more than 10 years and have worked through six Q4s with founder-led ecommerce businesses.

This isn’t theory pulled together for a launch.

It’s how I think about Q4 when I’m planning real campaigns, budgets and creative with clients.

10+ years running paid ads

Six Q4s with founder-led ecommerce businesses

Built from real client planning

No magic formulas or guaranteed ROAS

Clear guidance on what matters now and what can wait

thanks

AMAZING RESULTS

TRIBE HELPED US TRANSFORM OUR BUSINESS AND GET THE AMAZING RESULTS THAT WE KNEW WE DESERVED.

7-day money-back guarantee

Have a proper look through Q4 Ads Sorted and make sure it’s right for you.

If you buy the kit and decide within 7 days that it isn’t what you expected, just let me know and I’ll refund your purchase.

Q4 Ads Sorted is for your own business use only. Please don’t copy, resell, redistribute or repackage the materials as your own. The kit includes identifying markers to help protect my original content and copyright.